About | Rodeo13

Our Story

Our mission is to be a long-term strategic partner to research and insights companies. We don't view ourselves as an outsourced vendor. We are your internal team, just sitting in a different office.

We combine deep industry DNA with high-level creative strategy. This allows us to take your complex methodologies and turn them into compelling stories that buyers actually understand.

You don’t have to explain stuff like ‘ethno’, ‘sample’, ‘brand tracker’, or ‘LOI’ to us. We can write knowledgeably about research and you’ll bump into us at most industry events.

Our Values

Strategy builds brands, but character builds partnerships. These four pillars guide our decisions, protect our standards, and ensure that we remain the partner you want to work with, year after year.

Committed

We don't just "service" accounts, we steward businesses. We treat your budget, your brand, and your reputation as if they were our own. That means going the extra mile isn't a bonus feature, it's the standard. We are fully invested in your growth, and we fight just as hard for your success on Day 1,000 as we did on Day 1.

Transparent

We believe a true partner tells you the truth, not what you want to hear. We are radically transparent about what works, what doesn’t, and where your budget is best spent. We aren't afraid to say "no" to unrealistic timelines or vanity metrics because we are too committed to saying "yes" to quality, strategy, and results that actually move the needle.

Proactive

You shouldn't have to manage your marketing agency. We take the wheel. We value proactive momentum over passive waiting. We anticipate problems before they arise, deliver before the deadline whenever possible, and own our results: wins and lessons alike. If we see a gap in your strategy, we don't wait, we bring you the solution right away.

Inclusive

We take Diversity, Equity, and Inclusion seriously. Not as a checkbox, but as a creative necessity. Great ideas come from diverse perspectives, and we build our team to reflect the rich complexity of the world we market to. We ensure every voice is heard, respected, and set up for success, creating a culture where individuality fuels our collective creativity.