ABOUT THE COMPANY

Our Mission is Simple:
To Make You Shine

Our Story

Our mission is to be a long-term strategic partner to research and insights companies and help them achieve sustainable brand saliency and revenue growth.

We specialize in research, analytics & insights, which is where our expertise lies. You don’t have to explain stuff like ‘ethno’, ‘sample’, ‘brand tracker’, or ‘LOI’ to us. We
can write knowledgeably about research and you’ll bump into us at most industry events.

The Team

Norbert Sari (he/him)
CEO & Creative Director
Norbert is a seasoned brand storyteller, strategist, and designer in the insights space. Over the past decade, he’s worked with countless insights companies globally to bring strategy, creatives, and copy together to inspire growth. Norbert is a passionate DE&I advocate, a member of ESOMAR, and has been shortlisted for industry awards such as the Greenbook Future List.
Dora Peyroche (she/her)
Head of Operations and Accounts
Dora is a proactive and dynamic operations leader with over 10 years of international, multi-sector experience. Her passion lies in establishing and developing high-performing teams, she is dedicated to implementing rigorous quality processes and controls, ensuring consistency and efficiency across projects, processes, and workflows.
Joana Diogo (she/her)
Content Manager
Joana has a passion for crafting impactful stories that resonate. She thrives in dynamic environments where creativity meets strategy. With interests spanning marketing, sustainability, event management, and content creation, she believes that a good story goes a long way, whether through compelling content, seamless event experiences, or innovative marketing strategies.
Sara Pinelo (she/her)
Finance Manager
Sara is a dedicated finance manager with over 5 years of experience in financial analysis, budgeting, and strategic planning. She excels at optimizing financial performance and guiding our company towards fiscal excellence,  and developing and implementing financial strategies that drive business growth and profitability.

We're always on the lookout for talent.

View open positions

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